RevOps: The Key to Sustainable Growth
RevOps empowers organizations to optimize their revenue engine, accelerate deal cycles, and enhance customer satisfaction. In this article,
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Your roadmap to revenue growth
Welcome to a journey through the evolution of marketing. We publish support resources designed to help you increase your revenue predictably.
Alejandro Saavedra
3 min read
Omnichannel positioning strategies: The key to connecting with your audience
Traditional positioning strategies are no longer enough, omnichannel marketing allows you to orchestrate personalized campaigns.
Alejandro Saavedra
2 min read
Competitor Positioning: Intelligent automation and workflows
One of the most important factors in strengthening competitive positioning is intelligent automation along with a human touch.
Alejandro Saavedra
3 min read
How much does it cost to implement a CRM with AI?
When evaluating the cost of a CRM, the question shouldn't just be "how much does it cost?".
Alejandro Saavedra
7 min read
Ep.1: Marketing has always been EXMARKETING
We will explore the ever-changing nature of marketing throughout history, demonstrating that marketing has always been EXMARKETING.
Alejandro Saavedra
2 min read
The importance of deploying omnichannel marketing strategies
The importance of deploying omnichannel marketing strategies has never been more pronounced. Omnichannel marketing transcends traditional...
Alejandro Saavedra
3 min read
AI-Ready Humanizing Brand Strategies in the Age of Artificial Intelligence
As artificial intelligence and robotics become further integrated into business operations, generic and commoditized offerings will no...
Alejandro Saavedra
2 min read
The invisible force of human-centric technology in business: Revolutionizing practices for sustainable growth
Human-centric technology is not just a fleeting trend in the business landscape; it is the invisible force shaping the future of...
Alejandro Saavedra
2 min read
Emobots - Analyzing Paralinguistics for more natural AI interactions
Artificial intelligence has made incredible strides in recent years in understanding human language. Systems like ChatGPT can now hold...
Alejandro Saavedra
5 min read
Activation of Innovation: Harnessing market data and customer feedback to unlock business growth
Growing a business is like piecing together a complex puzzle. Each component must perfectly fit together to reveal the full revenue...
Alejandro Saavedra
3 min read
The role of CRM in the modern marketing landscape
Customer Relationship Management (CRM) has emerged as a crucial tool for companies aiming to thrive and grow. CRM systems have evolved...
Alejandro Saavedra
2 min read
The dawn of a new era in AI: Unveiling Google DeepMind's Gemini
The field of Artificial Intelligence (AI) is witnessing a revolutionary transformation with the advent of Google DeepMind's Gemini model....
Alejandro Saavedra
2 min read
Cultivating a Hive of Service Excellence
An office buzzes with the collective energy of its workforce, like a hive of activity. Each employee fulfills their unique role while...
Alejandro Saavedra
3 min read
Designing AI chatbots to converse ethically - A path towards a better Human-Bot Interaction
The recent advances in artificial intelligence have led to the development of chatbots that can hold remarkably human-like conversations....
Alejandro Saavedra
3 min read
Understanding the diverse EU consumer landscape
Customers seek out brands that offer meaningful, empathetic relationships and interactions. To meet these diverse EU consumer landscape...
Alejandro Saavedra
3 min read
How to automate Customer and Employee experience follow up
As the world becomes increasingly digital, companies are seeking ways to improve their customer and employee experiences while...
Alejandro Saavedra
2 min read
Revolutionizing Customer and Employee Experience with AI and machine learning
From healthcare to finance, AI and machine learning have revolutionized the way companies operate and have helped businesses to stay...
Alejandro Saavedra
3 min read
Experience Relationship Management: What it is and how to use It
In today's ever-changing business landscape, companies are looking for ways to gain a competitive advantage. One approach that is gaining...
Alejandro Saavedra
2 min read
Best business use cases for ChatGPT4
As the world continues to become more digital, companies are constantly searching for ways to improve their customer and employee...
Alejandro Saavedra
3 min read
How to get automatic insights with social media monitoring tools
Social media has become an integral part of the business world, and with that comes the need for efficient social media monitoring tools....
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