The emotional value of AI: Why companies must focus on human connection
In the evolving landscape of artificial intelligence (AI), businesses are increasingly harnessing its capabilities for operational...
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Your roadmap to revenue growth
Welcome to a journey through the evolution of marketing. We publish support resources designed to help you increase your revenue predictably.
Alejandro Saavedra
2 min read
Transform your workflows with intelligent chatbots
Chatbots have evolved from simplistic question-answer engines into advanced AI systems that are revolutionizing workflows. By combining...
Alejandro Saavedra
2 min read
Cultivating a Hive of Service Excellence
An office buzzes with the collective energy of its workforce, like a hive of activity. Each employee fulfills their unique role while...
Alejandro Saavedra
2 min read
What Tasks Should You Automate with an AI Virtual Assistant?
The development of Artificial Intelligence (AI) has brought about a revolutionary change in the way businesses and individuals operate....
Alejandro Saavedra
3 min read
The power of AI storytelling: Why stories drive humans
Stories are fundamental to the human experience. Since ancient times, we have used myths, fables, novels and films to make sense of the...
Alejandro Saavedra
3 min read
10X: A methodology for elevating the Digital Experience
Delivering innovative and positive experiences is essential for earning customer loyalty and empowering employees. But with so many...
Alejandro Saavedra
3 min read
Designing AI chatbots to converse ethically - A path towards a better Human-Bot Interaction
The recent advances in artificial intelligence have led to the development of chatbots that can hold remarkably human-like conversations....
Alejandro Saavedra
3 min read
Improving Customer and Employee Experience through Experience Design Principles
Experience design is a crucial aspect of modern business strategies, as it focuses on creating positive and memorable interactions with...
Alejandro Saavedra
3 min read
Understanding the diverse EU consumer landscape
Customers seek out brands that offer meaningful, empathetic relationships and interactions. To meet these diverse EU consumer landscape...
Alejandro Saavedra
2 min read
Experience Relationship Management trends for 2024
As we move further into 2023, companies that prioritize customer experience and relationship management will undoubtedly have a...
Alejandro Saavedra
3 min read
How to build an Experience Relationship Management system (XRM) with ChatGPT
In today's world, businesses must have a strong focus on digital transformation, marketing, and commerce initiatives. This requires...
Alejandro Saavedra
3 min read
How to automate Customer and Employee experience follow up
As the world becomes increasingly digital, companies are seeking ways to improve their customer and employee experiences while...
Alejandro Saavedra
2 min read
How to use artificial intelligence powered chatbots to improve customer and employee experience
In the age of digital transformation, businesses must constantly seek ways to improve customer and employee experiences. One way to do so...
Alejandro Saavedra
3 min read
XRM: The next generation of personalization
Personalization has become a buzzword. Companies are constantly seeking ways to connect with their customers in a more meaningful way,...
Alejandro Saavedra
3 min read
Inbound Marketing for Experience Relationship Management
Inbound marketing has become an increasingly popular approach to marketing over the years, especially for businesses looking to build...
Alejandro Saavedra
3 min read
How to improve the Experience with customer and employee data
As a business owner, you are likely constantly asking yourself questions about your customers. Who are they? What do they want today? How...
Alejandro Saavedra
3 min read
Monetization strategies through customer experience
As a business owner, you know how important it is to understand your customers and their needs. The more you know about them, the better...
Alejandro Saavedra
4 min read
How to drive sales with Customer Experience data
Technology has transformed the way brands reach and engage with customers. With the rise of social media and artificial intelligence...
Alejandro Saavedra
3 min read
More Experience and less Marketing
There is no substitute for good product marketing and a customer-centric approach. In a world where marketing messages flood our screens...
Alejandro Saavedra
2 min read
The power of software mindset: Empowering your business for success
The digital economy has transformed the way we do business. Today, it's clear that whoever builds the best software wins. To compete in...
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