Your roadmap to revenue growth

Welcome to a journey through the evolution of marketing. We publish support resources designed to help you increase your revenue predictably.

4 min read

Ep.29: White Christmas, black controversy

In this episode, we will analyze a marketing campaign that sparked an intense debate about the limits of audacity and cultural sensitivity.

5 min read

Ep.27: Humor, politics, and appliances

We'll dive into a marketing campaign that cleverly combined humor and Argentina's political landscape to capture public attention and spark

3 min read

Ep.13: The doctor who became an object

In this episode of EXMARKETING, we unearth a campaign that sparked a scandal in the video game world.

4 min read

Ep.11: An example of migraine for pharmaceutical marketing

We unearth an ad that promised relief but hid a painful secret. How far will a company go to sell a product?

4 min read

Ep.3: The campaign that promised to blow minds

Get ready for a trip to the past, to a time when a fast-food chain tried to spice up its menu with a pinch of eroticism.

7 min read

Ep.1: Marketing has always been EXMARKETING

We will explore the ever-changing nature of marketing throughout history, demonstrating that marketing has always been EXMARKETING.

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