Data models to transform marketing
Veremos como la combinación de la IA y los CRM está revolucionando la forma en que las empresas interactúan con sus audiencias.
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Your roadmap to revenue growth
Welcome to a journey through the evolution of marketing. We publish support resources designed to help you increase your revenue predictably.
Alejandro Saavedra
2 min read
Recommendations for Multi-Platform Marketing
Exploraremos cómo aprovechar al máximo las múltiples plataformas de marketing para automatizar campañas de manera efectiva
Alejandro Saavedra
2 min read
The rise of informed marketing
How one of the keys to marketing success is transformed with data: the ability to understand and anticipate customer needs.
Alejandro Saavedra
3 min read
Ideas for hyper-personalized campaigns
How to go beyond basic customer and company data with custom data objects and Artificial Intelligence.
Alejandro Saavedra
2 min read
Digital metamorphosis for ecommerce platforms
How integrations can revolutionize the way businesses interact with their customers and maximize their results.
Alejandro Saavedra
2 min read
Creating email marketing campaigns
An innovative approach that allows companies to create highly personalized and effective campaigns that connect with their audiences.
Alejandro Saavedra
2 min read
Automation as the key to intelligent marketing
How automated workflows can transform the way businesses collect, analyze, and utilize data to drive their marketing.
Alejandro Saavedra
3 min read
Integrating platforms for complex projects
We will explore how companies can overcome these obstacles and harness the power of integration to gain a holistic view of marketing.
Alejandro Saavedra
3 min read
Ep.30: The scandal that shook trust in social media
We'll explore a scandal that exposed the fine line between persuasion and manipulation in the digital world.
Alejandro Saavedra
4 min read
Ep.29: White Christmas, black controversy
In this episode, we will analyze a marketing campaign that sparked an intense debate about the limits of audacity and cultural sensitivity.
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