We'll explore an advertising campaign that, with a simple phrase, managed to encapsulate the essence of a brand.

We'll explore how a car brand used humor and audacity to stand out in a saturated market, and we'll analyze the results.

We dissect a campaign that, with the best of intentions, ended up unleashing a storm of criticism.

Get ready for a trip to the recent past, where a protein supplement brand unleashed a tsunami of controversy.

We will explore how a well-known brand tried to harness the adventurous spirit of its audience, but ended up generating a wave of criticism.

Was it an innocent mistake or a deliberate attempt to exploit harmful stereotypes? In this episode, we unearth a campaign that left a stain

In this episode of EXMARKETING, we unearth a campaign that sparked a scandal in the video game world. 

But what happens when reality becomes distorted and illusion becomes the star product?

In this episode, we unearth a campaign that tried to merge animal activism with the obsession for the perfect figure. 

We will explore the ever-changing nature of marketing throughout history, demonstrating that marketing has always been EXMARKETING.