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How Artificial Intelligence (AI) is revolutionizing marketing and sales with one of the most powerful tools it offers: lead scoring

AI-powered marketing automation platforms emerge as an innovative solution that combines artificial intelligence with the power of a CRM.

How AI-powered marketing automation is solving the challenge of personalization at scale.

Veremos como la combinación de la IA y los CRM está revolucionando la forma en que las empresas interactúan con sus audiencias.

Exploraremos cómo aprovechar al máximo las múltiples plataformas de marketing para automatizar campañas de manera efectiva

How one of the keys to marketing success is transformed with data: the ability to understand and anticipate customer needs. 

How to go beyond basic customer and company data with custom data objects and Artificial Intelligence.

How integrations can revolutionize the way businesses interact with their customers and maximize their results.

An innovative approach that allows companies to create highly personalized and effective campaigns that connect with their audiences.

How automated workflows can transform the way businesses collect, analyze, and utilize data to drive their marketing.

We will explore how companies can overcome these obstacles and harness the power of integration to gain a holistic view of marketing.

We'll explore a scandal that exposed the fine line between persuasion and manipulation in the digital world.

In this episode, we will analyze a marketing campaign that sparked an intense debate about the limits of audacity and cultural sensitivity.

We'll explore an advertising campaign that, with a simple phrase, managed to encapsulate the essence of a brand.

We'll dive into a marketing campaign that cleverly combined humor and Argentina's political landscape to capture public attention and spark

We'll delve into a campaign that has sparked controversy and concern on social media. 

We will explore how a world-renowned brand transformed its image and message to adapt to changing times and the demands of a more conscious

We'll explore how a car brand used humor and audacity to stand out in a saturated market, and we'll analyze the results.

We'll analyze how a sports beverage brand is using technology to create a more personalized and engaging customer experience.

We delve into a collaboration that nobody saw coming: an iconic doll, a tech giant, and a comedian join forces to create an interactive expe